Custom Website Development for a South African Non-Profit

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Team Size

The project was carried out by a team of seven specialists

Senior Developer
1
Junior Developer
1
Senior Designer
1
Quality Assurance Expert
1
SEO Specialist
1
Content Writer
1
Project Manager
1

Problem

Our client, a non-profit organization based in South Africa, was seeking a simple, elegant website that could effectively appeal to their target audience and aid in raising funds. They required a custom solution, designed from scratch, that would align perfectly with their unique needs and the character of their organization. Moreover, they wanted to ensure that the website would be SEO optimized from the very beginning to increase visibility and outreach.

Solution

MEPA’s experienced team consisting of Senior and Junior Developers, a Senior Designer, a Quality Assurance expert, an SEO Specialist, a Content Writer, and a Project Manager, took on the challenge. The team chose WordPress for its robust capabilities and flexibility.

Technology and Frameworks

The team utilized a range of technologies and frameworks to build the website. This included WordPress for the backend, and HTML, XHTML, and Advanced CSS for frontend development. Design elements were crafted using Photoshop and Figma, renowned tools for creating visually appealing and user-friendly designs.

The design process started from scratch, without the use of templates or themes, to ensure a truly custom and unique solution. The website was to be a 7-page layout, providing comprehensive information about the non-profit while maintaining simplicity and elegance in design.

Our content writer worked closely with the client to develop engaging and relevant content for each page. In parallel, the SEO Specialist meticulously performed on-page SEO optimization. This included setting up title tags, meta tags, and image alt-tags, all crafted to boost the website’s visibility in search engines right from its inception.

Result

The website was completed within the set timeframe of 4 weeks. The final result was a simple, yet elegant, custom-designed website that perfectly reflected the client’s ethos and vision. Our integrated approach to design, development, content writing, and SEO ensured a cohesive and efficient project flow, culminating in a website that effectively catered to the client’s needs.

The client was extremely satisfied with the outcome. The website’s SEO-friendly setup has helped increase visibility, and the engaging content and design have successfully encouraged more visitors to the site, resulting in increased funds for the non-profit.

By carefully understanding the client’s unique needs and executing a custom solution, MEPA proved its proficiency in providing comprehensive web design and development services.

By carefully understanding the client’s unique needs and executing a custom solution, MEPA proved its proficiency in providing comprehensive web design and development services.
The design process started from scratch, without the use of templates or themes, to ensure a truly custom and unique solution. The website was to be a 7-page layout, providing comprehensive information about the non-profit while maintaining simplicity and elegance in design.